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How The HowCool.com Model Contest Works:

All entrants must be at least 18 years of age
All new entries are subject to approval (All entries will be reviewed within 48 Hours)
HowCool.com Model Contest Approval Criteria:

Professional photographs. (snap-shots can count against you)
Diversity of photos. (we like to see a wide range of styles presented in multiple photo shoots)
Sufficient content. (a minimum of 4 photos is required. We encourage 9 to 36+ photos)

All entries begin in our "New Entries Gallery"
Employees and immediate family memebers of HowCool.com are not allowed to enter
All photos submitted become the property of HowCool.com and may be used for purposes including, but not limited to, advertising and promotional purposes

Viewers must have an account at HowCool.com Model Contest and be logged in for their votes to be counted
Viewers may vote every 8 hours starting at 12am Pacific Time (8am Greenwich Mean Time) (voting time blocks: midnight-8am, 8am-4pm, 4pm-midnight.)
Viewers may award 1 to 5 stars for any contestant (Please Note: voting 1 star does not hurt a competitors chance of winning it simply increases their Total Stars by 1.)

Please limit voting to one account per person.
A single person voting using multiple accounts in order to unfairly inflate any contestant's total stars is considered cheating.
We employ several undisclosed methods to detect cheating. If cheating is detected, various actions can and will be taken which include, but are not limited to, resetting a contestant's votes to 0, account termination, or any other action HowCool.com, at their sole discretion, without recourse, choses to implement.

Once reviewed and approved, contestants will be entered in our Weekly Contest and begin competing for a $100 HowCool.com Shopping Spree.
Every Thursday night at 12 midnight, Pacific Time, our system will automatically pick our Weekly Winner based an the Total Stars received from our viewer's ratings. (total number of stars from each vote = Total Stars) Winners will be announced on Friday of that week
All contestants will automatically be re-entered into and begin competing in our next Weekly Competition starting immediately after the winner is chosen each Thursday at midnight. (all total stars will be reset to 0 at this time in preparation for our next week's contest)
The winner of our Weekly Competition will receive a $100 HowCool.com Shopping Spree (valid for merchandise AND/OR shipping) and advance to our Monthly Competition

Weekly Winners advance to the Monthly Contest
Monthly Contest will be open for voting for the first 10 days of each calendar month. (for example, voting for the month of May will begin at midnight on the 31st of May and will continue until the June 10th at midnight.)
Immediately before the Monthly Competition begins all competitors votes will be reset to 0.
The winners will be announced after the first week of each month
Monthly Contest winners will be selected from the competition based on the total number of stars received at 12 midnight Pacific Time of the final voting day
Monthly Winners will receive a $500 HowCool.com Shopping Spree (valid for merchandise AND/OR shipping) and advance to our Grand Prize Competition

Winners of the Monthly competition will be entered in our Yearly Competition and compete for our Grand Prize, a $5000 HowCool.com Shopping Spree.
Yearly Contest Voting schedule is TBA.
Immediately before the Yearly Competition begins all competitors votes will be reset to 0.
The Grand Prize winner will receive a $5,000 HowCool.com Shopping Spree valid for any purchase (including shipping)

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